Consumers rely on claims to make informed decisions about products. By substantiating these label claims, brands can demonstrate their product's efficacy and safety.
As a full-service Contract Research Organization (CRO), Cliantha Research specializes in evaluating a wide range of products, including skincare products, color cosmetics, body care, hair care, mother care, oral care, ayurvedic /herbal products, deodorants/anti-perspirants, functional foods/nutraceuticals, personal care items, pharmaceutical OTC and medical devices.
To diversify into personal care segment globally, Cliantha acquired renowned North American Dermatology and Personal Care CRO HillTop Inc., operating since 1947. Our studies focus on product safety and efficacy, claim substantiation, consumer insights as well as marketing label claim requirements. With a global operational reach, Cliantha Research offers full-service capabilities, delivering expertise, flexibility, and personalized support to help brands achieve desired product claims.
Our experienced team conducts both standard and customized studies to meet the specific needs of each product, ensuring reliable and reproducible results through scientifically validated methodologies.
Many of our services include but are not limited to; the creation of study protocols, medical writing , subject recruitment, statistical analysis and specialized publications.
We offer comprehensive UVA and UVB sun protection testing services to help brands accurately assess the performance of their sunscreen formulations. Our evaluations measure both UVB SPF, which indicates protection against sunburn‑causing UVB rays, and UVA protection, which reflects defense against deeper‑penetrating UVA radiation associated with photoaging.
Using advanced instrumentation and internationally recognized methodologies, we deliver precise, reliable, and reproducible protection metrics tailored to global regulatory expectations. Our services support product development, label claims, and market readiness through:
With scientific expertise and rigorous quality standards, we help brands validate sunscreen performance with confidence.
Our anti‑perspirant claim‑support services highlight the real‑world effectiveness of your product in reducing and controlling excessive sweating. Through scientifically driven evaluation, we help demonstrate the sweat‑reducing performance of your formulation, reinforcing consumer confidence in its ability to keep users dry, comfortable, and protected, even in challenging environments.
Cliantha Research offers tailor‑made protocols for evaluating anti‑perspirant efficacy using Gravimetric Methods, which quantify sweat‑reduction performance with high accuracy. This includes measurement of sweat absorbed by collection pads across different time points under controlled “hot” environmental conditions—providing reliable, data‑driven insights into product performance.
We generate robust evidence that supports strong, defensible claims for anti‑perspirant products across varying climate demands and usage scenarios.
Understand how real consumers experience your products with our comprehensive Consumer Insight Studies. We evaluate performance, preference, and user satisfaction across skin care, hair care, hygiene care, oral care, eye care, colour cosmetics, and personal care categories. Our targeted consumer panels provide authentic feedback on key attributes such as effectiveness, texture, fragrance, comfort, usability, and overall acceptance. These insights help you refine formulations, validate claims, and align products with market expectations.
Turn consumer experiences into powerful data that drives innovation, credibility, and brand success.
Cliantha Research offers a robust and compliant ecosystem for Phase III and Phase IV clinical trials in India, supported by strong infrastructure, experienced teams, validated systems, and an established site network—ensuring timely, efficient, and high‑quality trial execution. Disclaimer: The contents of this email, message and any attachments are intended solely for the addressee(s) and may contain confidential and/or privileged information and may be legally protected from disclosure. If you are not the intended recipient of this message, or if this message has been addressed to you in error, please immediately alert the sender by reply email and then delete this message and any attachments. If you are not the intended recipient, you are hereby notified that any use, dissemination, copying, or storage of this message or its attachments is strictly prohibited. E-mail transmission cannot be guaranteed to be secure or error free as information could be intercepted, corrupted, lost, destroyed or contains viruses.
National and International regulatory agencies require that personal care products (cosmetics, natural care, topical drugs, OTC products, home/surface care products or functional food, nutraceuticals, dietary supplements, vitamins) available in the market, do not cause harm to human health, when applied under normal and reasonably foreseeable conditions of use. Adequate information must be readily available to demonstrate product safety and this information should be kept on file with all other studies, supporting performance product claims.
Based on the type of claims desired, Cliantha offers a range of validated methodologies supported by advanced scientific bio-instrumentation. We design studies using quantifiable parameters such as:
These methods ensure that your product’s claims are scientifically backed, clinically relevant, and aligned with regulatory expectations, helping to support market positioning for both safety and efficacy.
We assist clients in selecting the most suitable techniques—whether instrumental or imaging-based—to effectively demonstrate product performance. The instruments we use are industry-standard, globally recognized, and sourced from reputable manufacturers with a strong legacy in the field.
Intended for measuring the viscoelastic properties of the skin, including elasticity, firmness, tonicity, and suppleness.
Measures instant skin elasticity.
Assesses the hydration level of the superficial layers of the skin (stratum corneum) by measuring its dielectric properties.
Measures the hydration of the skin surface, the stratum corneum
A device used to assess Transepidermal Water Loss (TEWL), providing insight into the integrity of skin barrier function. A decrease in TEWL indicates improved barrier function, skin film integrity, or wound closure in wound‑healing assessments.
A portable closed‑chamber instrument used to measure Transepidermal Water Loss (TEWL) as an indicator of skin barrier function. Reduced TEWL reflects enhanced barrier integrity and skin film protection.
Evaluates gloss of the skin, hair, and cosmetic surfaces by measuring light reflectance—both direct mirrored reflection and scattered reflection.
Used for instrumental skin color evaluation, ideal for skin lightening/brightening studies, tanning assessments, and erythema suppression.
Provides precise instrumental color measurements using Lab* values to detect subtle changes in skin tone.
L*: lightness
a*: red‑green axis
b*: yellow‑blue axis
Measures two key components of skin pigmentation—melanin and hemoglobin—simultaneously.
Quantifies sebum levels on the skin surface.
Designed for accurate measurement of sebum excretion from the skin.
Features a flat‑tip probe specifically designed to measure skin surface pH.
A UV‑light‑based skin camera that visualizes fluorescence to assess porphyrins, aiding in evaluating acne‑prone conditions.
High‑resolution clinical imaging system
Advanced 3D imaging system for skin texture, pigmentation, and redness analysis
Captures standardized macroscopic scalp images for assessing hair thickness, density, growth rate, and scalp condition.
A multifunctional hair‑tress testing instrument measuring combing forces, bending, friction, curl compression, suppleness, and single‑fiber tensile/dimensional properties—used for substantiating hair‑care performance claims.
A controlled environment chamber with temperature and humidity ranges of 20°C–60°C and 30%–95% RH, used for antiperspirant testing via the FDA‑monograph gravimetric method.
A light source that closely replicates natural sunlight for sunscreen efficacy, and UV‑related studies.
Measures body fat percentage using Bioelectrical Impedance (BI) analysis, along with visceral fat level, skeletal muscle percentage, and resting metabolism.
A digital camera that integrates thermal and visible‑light imaging to detect and visualize heat signatures, enabling non‑contact temperature measurement.
Cliantha Research offers a robust and compliant ecosystem for Phase III and Phase IV clinical trials in India, supported by strong infrastructure, experienced teams, validated systems, and an established site network—ensuring timely, efficient, and high‑quality trial execution. Disclaimer: The contents of this email, message and any attachments are intended solely for the addressee(s) and may contain confidential and/or privileged information and may be legally protected from disclosure. If you are not the intended recipient of this message, or if this message has been addressed to you in error, please immediately alert the sender by reply email and then delete this message and any attachments. If you are not the intended recipient, you are hereby notified that any use, dissemination, copying, or storage of this message or its attachments is strictly prohibited. E-mail transmission cannot be guaranteed to be secure or error free as information could be intercepted, corrupted, lost, destroyed or contains viruses.
